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Feb 2, 2023 l Data Protection

Why Merchants Must Get Better at Protecting Loyalty Card Data

In an increasingly competitive business environment, businesses prize customer loyalty above all else. That makes their loyalty schemes an increasingly important part of strategic growth. Starbucks told investors last year that Starbucks Rewards members drove a record 53% of its Q3 2022 revenue in the US. But as firms hoover up more and more data...

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Oct 28, 2021 l Data Protection, Zero Trust

4 Myths About Data-centric Security on the Journey to Zero Trust

If you’ve been tracking along with this entire blog series, you know that I’ve covered a lot of ground both technical- and business-wise. I started...

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Oct 19, 2021 l Data Protection, Zero Trust

Starting with Data-centric Security: a Cost-Benefit Analysis

If you take a close look at the different reference architectures and best practices documents surrounding the Zero Trust methodology, you’ll find...

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Oct 12, 2021 l Data Protection, Zero Trust

Applying Data-centric Security Early in your Zero Trust Initiative

My previous post in this series ended with a pretty definite statement: if data is all-important to hackers and other threat actors and is the...

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Oct 5, 2021 l Data Protection, Zero Trust

Data is the Prize - The Pillars of Zero Trust from Another Perspective

In fascinating 2018 testimony before a US congressional subcommittee on terrorism and illicit finance, Lillian Ablon provides insights into what...

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Sep 28, 2021 l Data Protection, Zero Trust

Zero Trust Series Part 1: Why Data Protection is the Keystone for ZT

Zero Trust has a nice ring to it, in a firm and sort of non-compromising way. Not only does it sound serious, it sounds pretty final too. I mean, if...

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